Today we are releasing the last part of 4th version of our Esponce – QR Code marketing platform. We have received so many massages of support and feedback in anticipation. This update is THE BIGGEST we made so far. Comments are welcome!
The strongest QR Code API in the industry
Esponce is moving into the cloud. We have done our homework and based on the fact that 60% of all Esponce users are generating QR Codes via API, we decided to bring up the ultimate QR Code API.
Our new REST Web service API is about much more than just generating QR Codes through API as it is in effect, putting the power of online Esponce services into your hands. Create code, manipulate and update code, pull out statistics for you or your clients, develop apps at your end with the help of the REST API.
We are very proud to announce that today we have released version 3 API Beta This is setting a new standard for the brilliance of Esponce.
If you are familiar with Esponce services you can start offering these services as White Label solutions to your clients. Esponce product + White Label Seal gives you the power to rebrand and resell products as if they are yours.
The White Label seal is a very powerful set of services that you can customize within your account. You can use your logo, your domain name and URL shortener and then let your clients login. Having the White Label Seal activated means that your clients won’t see any mention of Esponce.
The world is going HTML5 and this is especially important for mobile content to be viewed perfectly across mobile devices. Create once and ship for all mobile devices.
We have optimized Mobile web apps so that they are easy to build and deploy. Now you can create custom dynamic pages as well and all error pages are part of White Label solution.
Real life scenarios bring up BUG’s. The majority of these bug’s have been addressed and fixed with the great help and fabulous feedback from our users.
UI/UX improvements
vCard generator is improved with 2d phone, fax and state field
Improved main statistics and export for QR Codes tracking
Better Mobile apps – landing page and substructure for creating static pages
Better statistics for Mobile Apps
Error at sweepstake module
Better error pages for QR codes and Mobile apps (supporting White Label solution)
Time zone improvements across the all QR Codes
New Dashboard
New payment configurator
More comprehensive FAQ page
Bug at tracking grid with less then 50 codes
Small bugs at customise QR code generator
Optimized HTML Markup for faster loading
Better alerts and notifications
Bug at Twitter handle validation for Mobile Apps
Bug at creating Mobile OS code for iTunes and iTunesReview
The QR Code scanner for the Windows Phone is finally published on the Windows Phone Marketplace. What makes this custom QR Code reader really special are extra features that allow you to Generate QR Codes on your phone, view the history of scanned codes and track them in a professionally designed layout.
How the QR Code scanner works
When scanning a QR Code the reader will recognize the pattern, decode the code, and format the content in a human friendly way. The user can easily click on a link to open a website, open a location on map, view contact card, view video or image… Internet connection is recommended but not always required.
Download Esponce QR Code reader for Windows Phone by scanning the code below
Features
The main feature of the application is the ability to scan and decode a QR code and when you scan the code you have a history tab of all scanned QR codes. The application has a track tab that shows you activity on tracking QR codes (view scans by day, manufacture, device model and location) and as an extra feature it is integrated with an online service QR Code platform. You can also generate QR Codes right on your mobile phone and send it to an e-mail address.
Features:
Scan code, send via e-mail or save
Generate code and send via e-mail
History of all scans
Track scans
Geo targeting
Analytics and graph report
Vibrates or sounds when scanned
QR Codes are ubiquitous now
We share the opinion of Matthias Galica who “believes that QR codes have changed the way people consume services and products” which he quoted in an article in “Marketers embracing QR codes, for better or worse” on CNN.
Try it out
There are many QR scanner’s on the market already and we are giving our 5 cent worth too.
Give Esponce a try and scan away!
Check the app on Windows Phone Marketplace or scan the code with Windows Phone to download the app!
The Smart phone market is growing faster than any other market and by 2014 mobile web usage will overtake desktop web usage. Brands and businesses are learning how to leverage their campaigns to engage with mobile audiences via QR Codes. The incredibly fast changes we see today are empowered by the communication revolution and you will either catch it or will be left out.
A QR Code is a 2d barcode (square matrix code) designed by the Japanese corporation Denso-Wave in 1994. Initially they were used to track vehicle parts during the manufacturing process. Today they are ISO standardized and open source.
We’re happy to announce the release of a QR Code platform that can help you get on board and take advantage of QR Code technology and truly optimized Mobile apps solutions.
We are working closely with agencies and clients around the world to provide top QR Code and mobile services for brands and businesses. QR Codes and the mobile channel are our passion – good enough is not good enough, we strive for excellence!
QR Codes are the easiest way to transform your analogue marketing into digital, and QR Codes can be the medium that connect your brand with mobile audiences out there. They represent a new communication channel that everyone can afford and they can be easily implemented alongside your current marketing activities. Their huge advantage is the low budget that is needed to enter into the space of mobile communication.
We live in times of mobile and social networks and information has never before been so available and so easily accessible. Everything is going mobile and you should consider how to prepare your future marketing strategy with mobile channels in mind.
How we build it!
We were blow away by the potential of QR Codes back in late 2009 when we first started using them. Initially we needed QR Codes just for connection to our mobile product, but we became so impressed by QR Code technology that we built our own QR Code generator and we put this generator online on September 15th 2010. Since then our story has developed and recently we launched a QR Code platform with amazing features and possibilities to use QR Codes in the highly competitive marketing world.
To bring our product to life we need to thank the many awesome BETA users for their support and all their QR ideas. A BIG thank you to you all, we love you!
Features
Our QR Code Platform allows you to create, manage and track your QR Codes and QR campaigns. All tracking codes are dynamic by default and therefore you can reuse them again and again. With our QR platform you can easily change your code from URL link to vCard or text QR Code, creating any type of trackable QR Code and tracking them in real-time analytics dashboard has never been easier.
You may start asking how to track the scans of QR Codes that don’t have link to your vCard, text, phone, GeoLoaction. We can track all these QR Code types and with our QR Code management analytic tools you can grab and monitor them to see how effective they are.
First, you need to go to your smart phone marketplace (Apple store, Android marketplace, Windows phone marketplace or Blackberry marketplace) and search for QR Code reader. Most of these QR Code readers are free applications. Then just open the app and start scanning. This is the list of best QR Code scanner apps.
Open QR Code
reader app
Scan the code
Wait for app to
decode QR Code
Content revealed
Mobile apps
Connecting a mobile audience via QR Codes should include an optimized mobile web site. QR Codes offer a quick way to connect to your online information for people that are constantly on the move. The majority of them have now have a Smart phone and they don’t need to type a URL into the mobile browser which is a huge time saving and less error-prone way to access information. When they take the effort to take out their phone and scan the code they get all information loaded into their mobile phone browser. When the user has loaded the whole web page into the mobile phone browser they just don’t know what to do: scroll left-right or vertically to view all the content on that page, there is so much information that isn’t relevant and it takes too much bandwidth. At the end of the day this is not the most efficient way for someone to experience your brand, service or other information on a mobile phone. So, you need optimized content that is easily browsable on smart phones and that is exactly what we are providing.
Think mobile
Think how you would feel if someone gave you 100 books and magazines instead of only the publication you asked for. Using generic desktop web pages a QR Code campaign landing page is far from what smart phone users expect to find when scanning the code and in reality poor mobile experiences or connecting a QR Code to desktop web pages is still the Number One mistake made by QR Code advertisers.
Enhance mobile experience with mobile optimized landing web page
An effective landing page should engage potential customers in a positive way. Creating a branded optimized mobile web app that work across all phones and tablets can dramatically increase mobile experience and most importantly your bounce rate can be much more efficient.
Within our QR Code Platform you can integrate proper mobile experience and create mobile web apps that are cross devices/OS platform optimized.
You can enhance your mobile experience with rich mobile content, prize contest, portfolio and social channel integration and custom landing page that can change the way you market your real-world promotions in mobile space. Without a properly delivered message, you can’t expect that people will take any action!
Tesco / HomePlus is a South Korean grocery chain and they utilized this amazing subway QR Code grocery store in Seoul in February 2011. This is very elegant and peppered with creativity and forward thinking solutions. It is simply one of the best uses of QR Codes in e-commerce in the world so far.
